A customer of ours once said it best - “...most open APIs start out as little more than raw, naked, features exposed to developers, and there is a big gap between a feature and a full-fledged service.” This e-book is about the capabilities ‘around the API’ that might be needed to ‘productize’, ‘monetize’, or ‘operationalize’ an API-based service.

As the API and apps economy continues to evolve, a design problem arises for API designers when internal systems are too complex to expose directly to app developers. The goal of an API Facade Pattern is to articulate those internal systems and make them useful and consumable by app developers.

In April 2012, O'Reilly hosted a webinar by the authors of the O'Reilly book "APIs: A Strategy Guide." Video and slides are below. The book is an overview of API strategy for business executives and this webinar dives into both public and private API strategies. Thanks to O'Reilly, @daniel_jacobson, @gbrail and @danwoodscito. Courtesy of O'Reilly, a free chapter is posted here.

Today we are seeing an explosion of information consumption. Enterprises must reach a growing global audience that has moved beyond the browser to thousands of mobile and social apps on hundreds of connected devices. APIs power this new application and mobile driven economy. With new markets and opportunities come high expectations for application and service performance.

Software-Defined Networking (SDN) is a shift in network-based computing based on breaking existing physical boundaries on switches, routers, and controllers through well-defined APIs. This new era of networking innovation through software, driven by APIs and apps is creating increasingly agile, flexible and robust networking configurations.

Extraordinary companies discern where remarkable opportunities exist to engage their audiences. Innovators can change themselves rapidly when new opportunities present themselves. 

But you don't have to change everything to leverage APIs to create new channels, customer experiences, distribution networks and profit streams. 

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