Should APIs be covered by copyright law? Would developers and innovation be stifled by copyrightable APIs? Or would it afford protection over IP (Intellectual Property)?
Today's retail customers are doing business beyond the browser - from iPads, smartphone apps, and other API-enabled channels. Retailers need an API strategy today. What does a successful "Retail 2.0" API strategy look like? What are the new multi-channel retail opportunities? How can you execute an API strategy with limited resources?
Explore why APIs are important to your organization, which strategy is right for you (Internal, Partners, Customers or Open API), as well as how to map your API strategy to your objectives and target channels.
The world is moving from browsers to apps. How can you make sure you are where your customers are going? The authors of O'Reilly's APIs: A strategy Guide discuss how different API strategies (public, private, partner) can help you transform your business.
Learn the predominant use cases for enterprises using APIs; how the growth of OAuth and mobile/javascript clients impact your API design; and the technical and business drivers for data-centric APIs.
The theme of the Web 2.0 Expo in 2011 was Unlock the Digital Economy. Sam Ramji presented "Amundsen's Dogs, Information Halos and APIs," cognitive tools to help you build your epic API journey. Sam walks through how to succeed in the new App Internet and 5 building blocks for a winning API strategy:
Explore the differences between APIs and websites in terms of strategy, technologies, and interactions with customers and members of the developer community.
