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Digital Business

Digital Business
by Bryan Kirschner Apr 15, 2014
Digital Digest: Must-Reads from the Apigee Institute "Unleash Your Digital Business: The Future of Business is Digital" By Forrester It’s not often we get to use the phrase “crie de couer... Read more
Forrester's "Unleash Your Digital Business: The Future of Business is Digital" earns the Apigee Institute's latest "must-read" recommendation. The report is an urgent appeal to CIOs and CMOs to jointly embrace digitally transforming the ways their companies win market share, delight customers and partners, and generate revenue.... Read more...
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Digital Business
by Helen Whelan Apr 08, 2014
"Philips doesn't have an exclusive on creativity, so by having an open API, we've allowed a lot more people to come up with their own ideas on how to use the product and make the product more interesting by... Read more
Kevin Toms, Philips’ developer program architect for the Hue programmable LED light,  sat down with us at I ♥ APIs 2013 to discuss how this cutting-edge product introduced the electronics giant to the world of APIs. The Hue light bulb enables app-driven interactions—remote control, changing colors—with an API call. Philips opened the API to the world of developers in hopes of spurring innovation.... Read more...
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Digital Business
by Eszter Zikora Apr 06, 2014
We love APIs. If you do too, now's the time to show it! APIs are everywhere: they’re the glue connecting our digital world. We want to unite API fans around the world to share their love for APIs, and reward... Read more
APIs are everywhere: they’re the glue connecting our digital world. We want to unite API fans around the world to share their love for APIs, and reward those who can show it most creatively. So we’re announcing the I ♥ APIs Sticker Contest on Twitter! Prizes include a Jawbome Mini Jambox, a Nike FuelBand, and Apigeek t-shirts!... Read more...
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Digital Business
by Olaf Domis Mar 27, 2014
The digital economy is often viewed as the habitat of young, digital native companies. How can established companies compete? One hundred years ago, factory electrification and mass production advanced—and... Read more
At Apigee, we see companies old and new achieve digital success, and the transformational nature of that success fulfills the promise of technology-enabled innovation. In this webcast and podcast, Allen Rodgers, director of Pearson eCollege's developer network and API program, and Apigee's Dan Tortorici discuss how Pearson recognized its digital potential and overcame challenges to increase business agility and efficiency.... Read more...
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Digital Business
by Michael Gardner Mar 25, 2014
In two previous posts on the topic of "e-tail" ( "E-tail, Data, and the 'Smoosh'" and "API Architectures for E-tail") we discussed observations from customer visits on some of the... Read more
A host of drivers are pushing our retail customers to adopt API architectures to help them move toward becoming "e-tailers."  Apparel-focused businesses, malls, and grocery stores are just a few of the retail sectors that benefit from investments in digital transformation. ... Read more...
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Digital Business
by Bryan Kirschner Mar 24, 2014
"Digital Transformation: Re-Imagine from the Outside In" By Accenture Interactive As Apigee’s research and strategy arm, the Apigee Institute constantly combs through the reams of publications and... Read more
Accenture Interactive's "Digital Tranformation: Re-imagine from the outside in" earns the Apigee Institute's inaugural "must-read" recommendation. The report makes a strong case for digital transformation by offering specifics on what business and IT leaders can do to succeed at this, consistent with empirical benchmarks we’ve seen in our own research.... Read more...
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Digital Business
by Bryan Kirschner Mar 12, 2014
In our first twelve months of work at the Apigee Institute, we’ve tested the relationship between digital capabilities and business performance. Based on more than 1,300 survey responses, a strong empirical... Read more
We’re establishing a community of practice through which Apigee Institute members can exchange knowledge, share experiences, and help shape our research agenda in a systematic way.... Read more...
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