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Digital Business

Digital Business
by Olaf Domis May 04, 2015
Media and entertainment companies must become digital in all aspects of their business, and understand their customers’ preferences like never before. They must be able to deliver the right experience to the right... Read more
In this business brief, we explore four ways that APIs enable media and entertainment companies to meet the expectations of customers and stay ahead in the face of the constantly and rapidly changing competitive landscape. ... Read more...
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Digital Business
by Aashima Gupta Apr 20, 2015
The digital health imperative is upon us. With advancements in technology, the opportunities are bound only by our imagination. Recent investments in digital health are telling signs of the disruptive forces at play and... Read more
We are at a cusp of the consumer-driven health revolution. Consumers are demanding change; they want to have their health information at their fingertips through their mobile phone. But for the total health agenda to succeed, we need a new approach: one that goes beyond the apps and the sensors and makes better use of APIs to deliver the interoperability and security required to overcome current challenges.... Read more...
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Digital Business
by Ed Anuff Apr 07, 2015
The term API might sound like a technology issue, but it’s not, really—it’s a business issue, and a critical part of a strategy to ensure that retailers remain competitive in the digital world.... Read more
The term API might sound like a technology issue, but it’s not, really—it’s a business issue, and a critical part of a strategy to ensure that retailers remain competitive in the digital world. ... Read more...
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Digital Business
by Olaf Domis Apr 01, 2015
After HHS Secretary Sylvia Burwell’s recent call to action for a health system that is “Better, Smarter, Healthier,” health IT leaders are struggling to build the necessary foundation for organizing,... Read more
In this webcast, first CTO of the United States, Aneesh Chopra joins Apigee’s health care transformation strategist Aashima Gupta to discuss how to foster an app ecosystem that leverages connected apps and data to implement patient-centric reform.... Read more...
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Digital Business
by Abhi Rele Mar 18, 2015
In the last few years, the rules of customer engagement have changed completely. This is due, in part, to the fact that customers can engage with brands in an unprecedented number of ways on a dizzying array of... Read more
For companies to remain relevant and competitive in this age of hyper-connectivity, a deep understanding of individual customer journeys—that is, the sequence of all interactions across a wide range of channels—will be a baseline necessity for predicting and satisfying individual needs.... Read more...
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Digital Business
by Olaf Domis Mar 13, 2015
Whatever your IoT vision is for your business, developers are the ones who'll help make it a reality. In this webcast, Evans Data's Michael Rasalan and Apigee's Abhi Rele uncover the results of extensive... Read more
In this webcast, Evans Data's Michael Rasalan and Apigee's Abhi Rele discuss how developers are the key to making the Internet of Things a reality.... Read more...
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Digital Business
by Olaf Domis Feb 25, 2015
With virtually unlimited information at their fingertips, the way travelers research their options and make decisions has evolved in a big way, as have their expectations of how they interact with you. But it's not... Read more
In this new eBook, we discuss the new agility needed to win the business of modern travelers. It requires developing a deep understanding of your customers, enabling personalization with data and APIs, and the ability to easily join the various digital ecosystems that drive the travel and hospitality industry. ... Read more...
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