Mobile applications have come into their own as a dominant force in technology. Today, mobile device users can do anything from managing bank accounts to tracking sleep patterns. But Chet Kapoor, CEO of San Jose, Calif.-based API management company Apigee, said apps, like everything else in IT, are undergoing a transformation.
One of the world's leading mapping services for businesses and consumers takes a direct route to better API management of a vast array of third-party services.
At the recent MIT CIO Symposium, Bryan Kirschner, director of the research/strategy organization Apigee Institute, and Jerry Wolfe, CEO and founder of food industry platform services provider Vivanda, participated in a panel discussion on consumer connectivity and engagement.
With the business value of APIs on the rise, the quality of the APIs an organization consumes and exposes has become nothing less than mission critical. To help organizations monitor those APIs, Apigee has added a new service that monitors APIs to its API management service.
Developers hate marketing. But they are key to digital business success. Customers and partners have moved off of the browser and onto mobile apps, and developers carry your products or services to customers through these apps. Developers are your indirect sales team, your value-added resellers – your channel partners.
Technology continues to revolutionise all aspects of our lives. From the way we communicate to the way we make financial transactions, from how we watch TV to the way we shop — there isn’t a single industry which isn’t being shaken up by the growth of digital products and services.