This Q&A column focuses on technology leaders to better understand how they are addressing the challenges and opportunities faced by digital businesses today. My first guest is Gary King, who recently served as EVP and CIO of T-Mobile USA, America’s Uncarrier, where he led the company’s innovative IT strategies. Gary has also worked in similar roles at Chico’s, Barnes & Noble, Avon Products and more. He will speak on the opening keynote panel of “Adapt or Die,” a one-day, hands-on, immersive dive into digital strategy and API technology hosted by my employer, Apigee.
Why did an API software company make a spy movie? I was hooked at an early age. From Star Wars to Bollywood melodramas to tales of Indian epics, I grew up with the love for a good yarn. And as a marketer, I discovered that powerful stories cross cultures and boundaries and connect us all. At Apigee, the API company, I’ve had a unique opportunity to bring the power of storytelling to our business audience.
Accounting software vendor Sage jumps on the API bandwagon, partners with Apigee to provide API management via its Sage Payments Developer Portal
Apps are getting smarter at a ferocious pace; so why don't CEOs want to take advantage of these new technologies? I discuss API ecosystems and innovation with the CEO of Indix.
The words “application program interface” (API) may conjure up images of programmers rather than profits, but for a growing number of information service providers, APIs are practically a form of currency. APIs are Web service provider use to expose services so that other applications can use them. For example, a credit bureau may make credit checks available as a service via an API so that loan processing applications can tap into it. The credit bureau takes a few cents for each transaction. Mapquest Inc. has long used APIs to use to expose its mapping services to paying customers, who use them for everything from store locators to logistics management. But until recently the process was manually intensive and slow. Apigee Edge API management software from Apigee Corp. has changed all that.