Some people just cannot stop buying. They wander into stores during their lunch hour, they're constantly attuned to online shopping. Who can wonder that the wise people at Amazon decided to name their online clothing store MyHabit? And yet, as everything goes mobile, is it really quite as easy to shop through your phone, as it is on your cute little PC or iPad? Everything is a little smaller, for example. It's harder to zoom out and imagine.
Application program interface company Apigee is making its new enterprise-grade API management platform available to all developers, free of charge, gratis, for nothing. In its own words, Apigee describes its API platform as a means for developers to create and then deliver scalable APIs and apps to market.
Apigee Corp. , the company that "has an API for everything," is offering its application programming interface (API) management platform free of charge to anyone in hopes of adding fuel to the already hot mobile apps space. An API is an interface that allows different elements of software to more easily communicate with each other. Developers frequently use APIs in a mobile context to hook third-party applications into the wireless capabilities of an operating system or other application.
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Apigee has just released the latest version of its enterprise-grade, API-management software, and hold onto your hats: It’s free for anyone to use. The Apigee API platform will now give its users self-service access to tools for building and managing APIs, as well as for using them to make apps financially viable for a business. The tools are free to use for up to 3.5 million API calls per month. The Apigee suite includes “gateway” tools for companies of all kinds to transform their dormant data sets into APIs, then gives tools for using those APIs in apps featuring location, social, and other uniquely mobile features.
If you run an online shopping/ecommerce business of some kind, you’re gonna want to get your mobile act together, STAT. A new survey shows that in 2012, holiday shoppers will be taking to their phones more than ever. The survey was conducted among 2,200 adults in the U.S., and three out of five said they would be doing some of their holiday shopping on their mobile devices, expecting to make purchases for everything from clothes and toys to books and DVDs.
Apigee, the API management company, has launched the next generation of its platform which features self-service access, free to anyone for up to 3.5 million API calls per month. The new platform hopes to encourage businesses to tap into the growing app economy by adding to the company’s existing suite of services for building, managing driving business through mobile.
Every company, from digital startups to bricks-and-mortar companies, need to develop mobile apps and APIs to compete in the digital economy. Despite the increasing demand from consumers for more and more powerful mobile apps, the resources required to deliver them are largely beyond the scope of most companies.
Mobile devices may take an even more important role in the annual holiday shopping spree this year. In addition to finding deals-on-the-go, a new survey reveals some additional reasons that make shopping from a handheld device more appealing than from a computer — all of which involve keeping certain parties in the dark.
Apigee, the application programming interface (API) management company with clients including Netflix, Getty Images and Walgreens, today announced that it would be making use of its platform available for free to anyone requiring up to 3.5 million calls per month. It’s also adding a number of new services, all of which will be included for free users, and most of which are aimed at making Apigee easier to manage so that customers can come on the platform and create customized API-based products for any of their partners (both internal and external).