mBlox helps brands, agencies and developers engage customers on mobile devices anytime and nearly anywhere. Its network of 800 mobile operators around the world enables businesses to engage five billion consumers. mBlox makes it easy to use interactive text message campaigns, push notifications and geo-location in order to drive revenue, lifetime value and ROI.
Puneet Goel, mBlox senior product manager, explained to Apigee how APIs have played a critical role in enabling mBlox’s new online marketing channel for engaging a new market of customers and developers.
The Motley Fool is a multi-media financial services company dedicated to building the world's greatest investment community. Reaching millions of people each month through its website, books, subscription newsletter and other outlets, The Motley Fool champions shareholder values and advocates tirelessly for the individual investor.
The Motley Fool's Mark Kennedy, Chris Eldredge and Chris Harris gave us insight into how they are using APIs both to unify their internal systems and expose capabilities in their CAPS stock analysis service. Motley Fool has taken advantage of the latest version of the Apigee API platform with self-service to quickly build and launch APIs.
NDS is a leading global provider of end-to-end software solutions for the pay television industry. The company enables pay-TV operators to differentiate their service by delivering a unique viewing experience to their subscribers—anytime, anywhere, on any device—while ensuring that only paying viewers can view content.
James Field, Director of Technology, R&D New Initiatives, NDS, talked to us about how NDS uses APIs to help television operators cost-effectively expand their brand to companion devices and integrate with social media.
Pearson is the world’s leading learning company. Pearson delivers content in a range of forms and through a variety of channels, including online services, ebooks, books and newspapers. It provides consumer publishing through the Penguin brand, educational materials and services, and business information through the Financial Times Group.
Diana Stepner, Head of Future Technologies at Pearson, discusses how Pearson, through the developer platform Plug & Play, has opened up some of the company’s award-winning content via APIs to foster the development of innovative new applications.
Samtrafiken is a non-profit organization jointly owned by 34 public transport operators and authorities in Sweden. Samtrafiken’s vision is that public transport will be seen as simple, reliable, and convenient and become the number one choice for every journey. Their goal is to bind all of Sweden together by allowing the public to easily travel between destinations using a single ticket for any mode of public transportation.
Elias Arnestrand, Samtrafiken’s Innovation Manager, talked to us about the unique challenges faced in the public transportation industry and how APIs provided a path to innovation.
TradeKing is a nationally licensed online broker/dealer dedicated to empowering the independent, self-directed investor. The TradeKing platform features powerful online equity, options, ETF, mutual fund and fixed-income trading tools, along with a rich set of news, research and analysis capabilities.
Dan Raju, TradeKing's CIO, talked to us about how the TradeKing API is serving as a core element of the firm's strategy for delivering the next-generation trading experience for traders and fueling the company's growth.
Walgreens is the largest drugstore chain in the United States, operating more than 7,900 drugstores across the country. Each day, Walgreens provides nearly 6 million customers with convenient, multichannel access to consumer goods and services and trusted, cost-effective pharmacy, health and wellness services and advice. In July, 2012, Walgreens built on its tradition of technology innovation with the introduction of its first open API, QuickPrints.
We spoke to Joe Rago, senior product manager for Walgreens Mobile, about Walgreens' foray into open APIs with QuickPrints and their vision to "put an API around our stores."
XO Group Inc., formerly The Knot Inc., is a lifestage media and technology company dedicated to providing information, products, and services to couples planning their weddings and future lives together. Trading on the NYSE under "XOXO", the XO Group's flagship brand is The Knot, the Internet’s most-trafficked one-stop wedding planning solution. Other brands include: The Nest, The Bump, WeddingChannel, and GiftRegistry360.com.
Jason Sirota, XO Group’s chief architect spoke with Apigee about how XO Group is using APIs to simplify the architecture and integration of their internal systems as well as expand reach to their trusted partners.