The Phases of Digital Transformation
Enterprise leaders are learning that digital transformation isn’t really about transforming from one thing into another—there is no end state.
Rather, it’s about gaining the agility to continuously evolve—not to just bolt technology onto the existing business, but rather to leverage technology to change how the business operates, top to bottom, today and in the future.
This distinction is both important and, surveys suggest, challenging. How exactly does a business gain the agility to continuously evolve? Many enterprises may struggle to answer this question, given that research firm IDC has found that 59 percent of businesses are at a point of “digital impasse.”
As with almost every ongoing process, the key is to start small, with the right emphases and healthy habits, and then to grow. If you run a 10-minute mile today, you’ll need to be able to run an 8-minute mile before you can hope to eclipse six minutes.
Likewise, taking control of a company’s digital evolution often involves several phases, each with its own ingredients. These ingredients may change over time (they involve cloud technologies, APIs, and machine learning today) but the principles behind the phases are constant: speed from small teams, scale from ecosystems, and adaptation from constantly-refined data and intelligence.
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