Apigee to Discuss Digital Strategies for Engaging Connected Customers at Retail Week Live

March 10, 2014 – Apigee, today announced that Sam Ramji, Apigee vice president of strategy, is participating on a panel titled, “Transforming your business for today’s real-time, connected customer,” on Thursday, March 13, 2014 at the Retail Week Live conference in London. Ramji will be joined by executives from Argos, Marks & Spencer and Target.

Retail Week Live brings together an audience of retail thought leaders and strategists to discuss the fast-changing environment. This session will give attendees a better understanding of how to develop a digital strategy and approach that can deliver the retail experience of the future.


Transforming your business for today’s real-time, connected customer

Customer expectations of faster, better service and experience across mobile devices are rapidly increasing and creating a shift. Today brand engagement, instant access to content and shopping experiences at the tips of consumers’ fingertips are becoming the norm. Retailers will need to react to and be pro-active in seizing the opportunities created by these behavioral changes. The best retailers will have an agility and strategy that allows them to take advantage of the opportunities being generated by the new digitally savvy, tech-literate customers.  


Sam Ramji, Vice President of Strategy, Apigee

Craig Smith, Head of New Channels & Programmes, Marks & Spencer

Keith Tanski, Director of Enterprise Architecture, Target 

Bertrand Bodson, Digital Director, Argos 


Spencer Kelly, Technology Journalist, Independent


Thursday, March 13, 2014

12:00 p.m. – 12:40 p.m. GMT


Retail Week Live

Hilton London Metropole

225 Edgware Rd,

London W2 1JU, United Kingdom

For more information or to register for the conference, please visit https://www.retailweeklive.com.

About Apigee

Apigee provides the leading technology platform for digital acceleration. Through APIs and big data, Apigee delivers the speed, scale and agility any business needs to compete in today’s digital world.  Apigee customers include global enterprises such as Walgreens, eBay, Shell, Live Nation, Kaiser Permanente and Sears. The company's headquarters are in San Jose, California. To learn more, go to apigee.com.



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